The Bridget Jones: Mad About The Boy release got a bit lost amid fashion week and the Super Bowl, Saturday Night Live’s 100 hours of celebratory content, and the current Star-Spangled Dumpster Fire — oh, and the fact that it’s a Peacock exclusive, meaning you can’t watch it in the U.S. unless you subscribe. In theaters overseas, Bridget IV made $35.5 million; I get that driving people to its streamer (so they’ll stick around for The Traitors) is important to Universal, but at the same time, why give up on a theatrical release? Especially when your main box office competition is a reportedly godawful Captain America sequel and Paddington in Peru, which I thought had come out weeks ago, has no word of mouth, and mustered only $16 million. Thanks so much for quitting on your female-focused content, Universal!!!!
The fourth installment in Bridget’s life story is based on a 2013 Helen Fielding book, unlike the third, Bridget Jones’s Baby. I suppose continuing the story is a bit of a risk w…